Tuesday, October 17, 2006

More coming to the little screen...

Jim Williams, The Examiner
Oct 17, 2006 5:00 AM (14 hrs ago)
Current rank: # 5 of 5,780 articles

WASHINGTON - Saturday the Maryland–Virginia game was on ESPN 360 and for those who don’t know what that is, it is ESPN’s broadband (computer only) network.

Make no mistake about it, this is where you will be seeing more sports in the future and college sports will be at the forefront.

After all the new HDTV sets are just large computer monitors so the lines between cable and broadband are growing ever closer.

Recently, Tim Pernetti the CSTV programming boss told me that troops in Iraq had hooked up a plasma screen to their computer and watched Navy football and other sports offered by his network.

CSTV just launched more than 100 new college broadband channels and they include a solid group of local schools: Maryland, Navy, Georgetown, George Mason, George Washington, Virginia and American. The ACC, Big East and A-10 are some of the network’s conference partners.

This is great news for college sports fans because there is a larger variety of sports making their way on to cable and now broadband.

» Pernetti on CSTV and their huge expansion into broadband “Our core business is to get as much college sports on the air as possible to as many fans as possible no matter where they are in the world. Our large broadband network will allow colleges to produce some of their own shows to be complimented by our shows. For instance, if Maryland (or any of our schools) wants to stream a soccer game or field hockey, they can do it on their Web site live, and if someone missed it they can comeback later and view the game on demand when it fits their schedule.”

Jim Williams is a seven-time Emmy Award-winning TV producer, director and writer.

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